Client
Biolumina London
(part of the Omnicom Group)
Project Description
Biolumina is part of the Omnicom Health Group.
The design team from the London office contacted us with a very tricky and specific task. To create a custom-built, 2 x 1 metre edge lit illuminated acrylic sign and ship it to the client’s office in Italy.
They supplied a ‘flat graphic design visual’ as a basis for the concept which is shown below. We used this to create technical specifications and artwork for approval.
During this time, we sourced a suitable supplier and worked with the design team at the factory to refine the schematic to produce the final manufacturing specifications. During this process we had to test if LEDs were able to illuminate a sign as tall as it hadn’t been done before, and, with this proved, we were able to set to work with the construction.
Using the final drawings, the factory began building the sign from the ground up. Starting with a custom-made coloured LED light ribbon which was inserted into a custom-built metal track and mounted along with the other electronics required to power the lights.
The graphical design was then applied to the 8mm clear acrylic panel using laser engraving and etched using colour matched Pantone® inks.
With the sign finished, the final task was to ship the unit to Italy without it being damaged – We were unable to gain guarantees from any courier company that the sign would not be damaged in transit. Other materials were due to be sent to the client in Italy as part of the overall project, so instead of sending them separately, we commissioned our own driver to drive the sign and the other project materials directly to the client in Italy.
Categories
- Design
- Product design
- Production
- Project management
